Evaluation: Amazon had $38B in 2022 advert income, greater than your entire world newspaper trade and sure above Prime, resulting in questions over adverts and advertising and marketing (Benedict Evans)




Benedict Evans:

Evaluation: Amazon had $38B in 2022 advert income, greater than your entire world newspaper trade and sure above Prime, resulting in questions over adverts and advertising and marketing  —  I first began listening to Amazon’s advert enterprise a few years in the past, when a line known as ‘different’ at the back of the accounts began to develop actually quick.



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